bec商务英语题目第1篇WhentwobrandsarebetterthanoneElenaAlvareztakesalookattheeffectivenessofmarketingpartners下面是小编为大家整理的bec商务英语题目热门19篇,供大家参考。
bec商务英语题目 第1篇
When two brands are better than one
Elena Alvarez takes a look at the effectiveness of marketing partnerships
In the corporate world, rivalry is more common than But increasingly; companies have been setting aside their differences; the new idea is that two brand names are better than Sharing databases, strategies and communication systems can be the most effective means of attracting (G )This partnership will give it access to the utility company"s database of thousands of corporate clients, who will be offered special deals on all its
The philosophy behind such joint ventures is In economically challenging times, marketing partnerships provide a cost-effective method of increasing brand awareness and As one expert in the field puts it, "Clever marketing partnerships allow brands to target the right people, cutting down the above-the-line " (8) It is better to simplify the
process and give them one focal
Recent research has indicated that marketing partnerships can be up to 27 per cent more productive than single company (9) In particular, it is ideal for bringing instant branding to companies that lack immediate consumer
One well-established UK phone manufacturer, ITB, was quick to realise this, and formed an alliance with 7a/fc a leading women"s The phone company has benefited from the strong branding of the magazine, which has its customer base among professional women in their early (10) This combined approach also offered ITB a quick route into image enhancement, and this is true of many other marketing partnership To give another illustration, it is no coincidence that some well-known cartoon characters are currently enhancing the image of Nasco household cleaning (11), of course, this strategy should also guarantee that consumers" children insist on these products rather than rival
However, while association with a powerful brand can give a significant boost to sales, being connected to a devalued brand can have a negative The problems of one brand inevitably impact on the other in a (12) company may take years to recover from this sort of bad Indeed, there are numerous examples of disastrous marketing In such cases, not enough thought has been given to the partnership and the reasons behind it, and it has brought little value to either the customer or the companies
A In such circumstances, the effects are frequently major and can be
B Some experts therefore predict that this style of marketing will take up an increasingly large proportion of many companies" total marketing
C Successful marketing partnerships can consequently bring a financial advantage even to small and struggling companies such as
D In return, its partner enjoys a broader distribution platform from which to promote its
E With only a finite number of consumers in any target market, there is no need to overwhelm prospects with competing messages from different
F These are fairly standard items, but clearly the company hopes to transform them by broadening the associations consumers have with the
G For example, Profit Plus, a large UK financial services company, has recently joined forces with a leading supplier of
bec商务英语题目 第2篇
首先，大家要根据自己现有的英语基础来确定是否直接报考高级，因为报名费用不便宜。。。我是先通过的中级，然后才着手准备报考高级，没有报班，真正用心备考时间大概在1个半月左右，但是会坚持每天学习3个小时左右，最后侥幸C过级~本人听力和口语不好，所以在这2个部分花的时间较多，阅读和写作一般，练习的时候会倾向于在抓抄一些惯用的词汇和句型并熟记。
2先跟着教材和同步辅导书将考试会涉及到的一些主题学习一下，每个主题都会有几个重点词汇以及他们在商务语境下的用法，这些最好反复熟记。我没有买专门的词汇书，因为个人没有背单词书的习惯，所以高频词汇都在教材和真题里摘抄背诵了，这样省钱又省时。这个阶段可以用教材上的题目来练习和巩固词汇，尤其是听力题目与真题的语速发音节奏基本一致，听力偏弱的小伙伴也可以试试将听力原文摘抄下来熟读，甚至背诵，一段时间后接触真题就会比较适应了。
然后开始做历年的真题~听力部分对我来说是难点，中级听力连B都没够到。。。所以备考高级的时候我又将中级真题原文拿出来认真的复习了一下，基本做到能熟读的程度才开始做高级听力真题，这时候已经有了一个很好的过渡，不至于一做高级听力就压力山大。另外，对于BEC听力的语音发音特点，我特地下载了很多BBC常速的音频帮助自己习惯英音，音频都是带文本的，开始也听不下来全篇，坚持一个礼拜反复听同一篇听力后，就发现自己能听懂大致意思了。然后就开始精听，就是边听边记录，能写下来多少就写多少。一个月左右的时间听力真题的正确率也上来了。听力考试的时间是一个小时，在考试的时候难免紧张，所以如果不确定或者有漏听的题目，可以试着观察下各个选项之间的逻辑关系，凭直觉答题，千万不要空着，因为每一部分的考试时间衔接的很紧凑，除了下午的口语。第二部分是阅读，这部分的难度在于时间紧任务重。真题练习的时候一定要定时，注意自己做题的时间，不可以在一篇阅读上深究浪费了下面的答题时间。我个人的答题思路是先游览下阅读题目然后才去看文，这样阅读的时候基本是几行几行的扫下去速度非常快，当然注意力也需要非常集中不然就错过了信息点。。。基于教材的词汇积累，阅读我并没有太大的障碍，只是坚持每天都定时做一下保持住自己的答题速度。第三部分是写作，BEC的写作真的蛮实用的，比较贴近实际，而且有很多看图写作，建议有想进外企的小伙伴好好学习。关于这部分，因为我中级写作是E级，所以高级备考也同样沿用了中级的方法。先自己写，然后对照真题范文，直观感受到标准范文的优点。真题的写作答案真的很值得大家借鉴，无论是结构还是用词都很准确且显得专业。因此我背诵了起码一半的真题范文，没有背诵下来的范围我也
最后一部分，口语。我只用用了本口语书，就是中高级口语手册，里面有口语考试各部分的练习题目，非常实用，如果有时间，可以仔细的读一读。口语的考试在下午，而且随机分配一名同考搭档一起考试。相比上午三小时的连续答题，口语考试在候场的时候我们有时间跟partner一起交流互相熟悉对方的发音，当然如果进场时间靠后也可以邀请你的战友跟你一起模拟一下，一方面缓解了考试等待的紧张感，另一方面也大致了解的对方准备的程度。我当时是倒数第三组所以还跟partner尬聊了很久^_^紧张感已在等待中被消磨光了。。。此时如果你了解到对方并没有十足的准备也不必惊慌，因为考官还是会评估你个人的发挥为主，你可以在本组中起引导的作用，同时也要帮助partner将共同对话的一段顺下去~在考试途中尽量避免发音错误和卡壳，可以放慢语速。另外进门一定要保持微笑，主动与考官问好，在得到考官允许后再坐下，争取一个好的印象~最后口语勉强B级低分飘过~
摘录了文中的经典句型熟记~最后高级写作是G级，帮我下面可怜的口语拉了下分~
bec商务英语题目 第3篇
这篇文章的标题有些misleading，“The best people for the job”，还以为是招人的标准。其实这篇文章是关于Human resource的，所以还是要适当关注文章前的说明：the article below about the changing role of human resources 第八题，空格后面的“That"s no longer the case”是很重要的提示。由于空格前面一直在强调commercial和business，所以在空缺的地方应该是和另一个方面相关的内容。选项C的administrative role正好满足这个要求。前后文意思搭配在一起完全吻合。第九题，后面的for example的很关键，是对前面的补充说明。“For example,a chief executive will expect the HR department to advise on everything from the headcount to whether to proceed with an ”总裁希望人力资源经理对一切事情提出建议，从人数统计到是否进行收购。这种要求就需要人力资源经理具备很多才能。所以F的句子填在这里最合适。第十题，答案稍微不那么明显，不过D句中的an influential role可以和第十题的空格后的a crucial part相对应，算是答案信号。要从整体上把握第三段，这里认为HR manager 的影响是全局的、长期的，所以D句的“see the whole operation”符合情况。第十一题，理解前后文的意思，前面说过去的operational managers不那么认可HR manager的作用，后面指出HR managers挣得多，所以中间是转折的意思。A句的But是个信号，“上涨的薪酬水平意味着这个职位逐渐增加的重要性得到了广泛的认可。”意思和前后都吻合，所以是正确答案。第十二题，空格前说HR managers觉得自己的作用被低估了，所以leaving。空格后一个However，所以空格处应该还是和leaving有关的，为什么离职。E句的意思是“被视作仅仅对别人的离开和生病的日子划勾的人是没法帮助建立忠诚感的。”填入此处正好。
bec商务英语题目 第4篇
Quality Control: how to ensure that a company consistently maintains quality control standards
Product Promotion: how to make effective use of the media when promoting a new product or service
Product Management: the importance of teamwork for the effective management of projects
Health and Safety: how to develop a responsible attitude among staff to the health and safety requirements of accompany
Technology: the importance of computer skills for the workplace of the future
Communications: how to ensure that e-mail is used appropriately by staff for internal and external communications
Staff Development: how to administer a staff budget effectively
Market Research: the importance of finding out about customers’ habits and attitudes
Financial Management: how to identify ways of reducing costs in a company
Communication: how to achieve an effective working relationship between different departments within a company
Communication skills: the importance of understanding cultural differences when working in an international environment
Personnel Management: the importance of providing employees with clear job descriptions
Company Growth: how to ensure that company growth proceeds at the optimum rate
Time Management: how to manage a heavy workload effectively
Health and Safety: the importance to a company of having a Health and Safety policy
Human Resources: how to ensure that staff at all levels receive appropriate feedback on individual performance
bec商务英语题目 第5篇
manager 直属经理、业务经理、部门经理
例句：The line managers are responsible for the main activities of the company such as manufacturing and
业务经理负责公司制造、销售等主要业务。
assets 流动资产
例句：流动资产指容易变现的公司资产。
Liquid assets are wealth that can easily be changed into
company 上市公司
例句：A listed company is a company whose shares are quoted on a stock
所谓上市公司指的是其股票交易所挂牌交易的公司。
graph 线形图、曲线图
agent 作者对外事务代理人(替作者与出版社商联系出版、销售、翻译等事宜，从中收取佣金)
例句：She was working as a literary
她的工作是作者对外事务代理人。
bec商务英语题目 第6篇
Customer Relations: the importance of making customers feel valued
Company growth: the importance to a company of controlling expansion
Marketing: how to ensure that agents maintain a high level of effectiveness when representing a company
Time Management: the importance of planning work time effectively
Project Development: how to ensure inter-departmental co-operation on new projects
Purchasing: how to evaluate and select new products
Personnel Management: the importance to a company of having well motivated staff
Strategic Planning: how to decide whether to purchase or rent company premises
Sales: how to ensure that price levels for new products are set appropriately
Communication Skills: the importance of foreign language training for selected employees
Advertising: how to select a suitable agency to handle a company’s advertising
Finance: how to decide whether to float a company on the stock-market
Marketing: the importance to a company of offering its products on the world-wide web
Staff Training: how to evaluate the effectiveness of company training programmes
Company Growth: how to decide when it is the right time for a business to expand
Public Relations: the importance to a company of sponsoring well-known personalities from the arts and popular culture
Recruitment: how to ensure that the best candidate for a post is selected
Information Management: how to analyse and make effective use of information
Sales: the importance of brand image in ensuring that products or services sell well
Technology: the importance to a company of keeping up-to-date with internet developments
bec商务英语题目 第7篇
《Staff appraisals》，员工评估。很多公司的员工和经理都害怕评估，但是好的评估可以增进员工的忠诚度和满意感，给公司带来益处。
第八题，前面说年度评估可能是个有用的或者是痛苦的经历。但是根据调查，标准的年度评估效果却不尽如人意。那么正常来讲，后面应该接着说评估不好(far from perfect)的原因或者是表现。C选项讲的是表现(problems)，E选项虽然有because，但是不是讲的评估不好的原因。选C，正好和后面也对的上。出了问题，才使得后果更加严重(the possible outcome is even worse)。
第九题，也需要理顺上下文的逻辑关系。前面说评估的质量取决于老板决定怎么去执行。如果进行的好的话员工会根据收到的反馈来改进他们的表现。空格后面一个SO，问到怎么样让一个有建设性的评估被实行?那么前面的内容多少有点转折的意思。实行的好对改进员工的表现有好处，可实行的不好呢?逻辑上看，这里应该填入评估如果被执行的不好的话会怎么样，或者说影响实行的一些因素，所以后面才会问到该怎么去执行。从给出的几个选项，F是最符合这一特征的：评估的格式不允许这个(指根据反馈的结果改进表现)。中华考试网
第十题，接着上面讲评估的具体方法。空格的前面讲评估都是manager-led，并且介绍了一些过程。空格后面有in both cases，可以看出空格这里应该填入评估的另一种方法，和manager-led对应的。选项A最符合条件：经理们可能想要员工们自己评价自己的工作表现。alternatively这个连词是个暗示。
第十一题，前面说很多经理视评估为浪费时间。后面说如果没有必要的训练，很多经理都会回避那些需要在评估上讨论的让人不舒服的话题。E选项可以对应于上下文：那主要是因为他们并没有被演示怎么正确的进行评估。因为没有接受训练才不理解，才会认为是浪费时间。have not been shown也就是without the necessary training。
第十二题，这一空是最明显的。叫评估不合适，那就换个名字吧，选D，叫“performance review”。
bec商务英语题目 第8篇
Health and Safety
Ex: The importance of a safe working environment for maintaining staff
How to develop a responsible attitude among staff to the health and safety requirement of a
The importance to a company of having a health and safety
○1 It is an essential part of laws concerning the Health and safety regulation must be followed by employers and employees to prevent accidents and protect the health of people at In the UK, there regulations are based on the Health and Safety at Work Act of 1974 and an important part of an employee’s contract of
○2 The health and safety policy not only is required by law, but also benefits the With the health and safety policy, staff may think the company cares for They will devote themselves harder to the In other words, it helps to maintain staff This will result in raising productivity and improving service If, unfortunately, accidents happened, employees, as well as the company would suffer a
○3 First, the company should make sure that the contract of employment contains the health and safety This can avoid dispute if accident Second, the company should offer training courses which aim at making employees aware of the potential dangers at Third, set health and safety regulations and ensure that employees comply with all operation procedures that apply to their
再次，是finance部分，由于比较专业，这方面涉及到的题一般很少，所以在这里就只举一个例子。
Foreign Investment: The importance of foreign investment for a
○1 There are two kinds of foreign One is called FDI, the foreign direct investment which means set up branches or build factories in a foreign The other is foreign indirect It means buying securities, such as shares and bond in the oversea
○2 Both of the two ways are important when a company wants to expand It benefits a company in three
First, it helps the company to seek low-price resources such as This will reduce the cost and improve the
Second, it offers a way for the company to contact with the foreign advanced If a company set up branches in a high-tech country and cooperate with the natives, it will learn their up-to-date
Third, foreign investment can spread
bec商务英语题目 第9篇
china to maintain rapid growth
china"s economy will maintain steady and rapid growth in 20XX as investment and consumption become the major drivers of growth, a government economist said in comments published on
yao jingyuan, chief economist of the national bureau of statistics, said the most notable point for china"s economic growth in 20XX was the remarkable role of consumption as a key economic driver, official china securities journal
at a forum in last month the economist had predicted that china"s gross domestic product growth was likely to slow to between 8 percent and 9 it has been consistently faster than 9 percent for the past two years, and the latest revisions suggest it has been exceeding 10
"china"s economic growth should shift its reliance on investment and export to investment and consumption," yao said, adding domestic and foreign demand should work together to push forward the
he also said that household consumption should be the dominant factor for domestic consumption and suggested that the main measures to expand consumption should be to increase people"s incomes and to raise the marginal consumption
yao also said china"s consumer price index growth in 20XX had not exceeded percent, significantly lower than 20XX"s
however, another government economist suggested government and corporate consumption be the main force for
ba shusong said the government and corporate saving rates were too high while the household saving rate had been declining
"too many resources are held by the government, with the fiscal revenue growing faster than the economic output and undistributed corporate profits amounting to about 20 percent of gdp," he
"actually, household consumption has registered a big expansion, with more and more residents buying houses and automobiles," he was quoted as
ba also said in the short term that it was hard for domestic consumption to gain a big expansion and it was necessary to keep investment at a certain level because it was difficult for the government to cut taxes and push corporations to spend
bec商务英语题目 第10篇
首先得搞明白的是这篇文章到底讲的什么。不用看具体内容，有两个地方直接告诉了。一个是题目说明的第一句话，另一个是正文的标题。从这两个地方就可以看出全文探讨的是公司未来接班人——也就是潜力股——的培养问题。
A段讲了TLRG这个贯穿全文的研究组织诞生的原因：现行的研究满足不了需要，于是大多数公司只能自己探索发掘接班人的模式;(即第五题的答案)
B段讲了直属经理(line managers)对于发掘接班人的重要性(真是干什么都要从基层抓起)，以及经理们的一些疑虑;
C段讲的是接班人问题对公司的重要性，并且应该让院线经理们明白这种重要性;
D段是针对前面列出的问题，提出的解决建议，什么专家协助等等。
整篇文章分为四个部分，层层递进，有很强的逻辑性。拿这样的文章来做阅读材料应该是相对容易把握的。
题目解析：
图中蓝色的线为答案潜伏的地方。7个题干基本是将原文中的句子用另外的词语和句型表述出来，所以题干中的关键词都能在正文里 找到与之匹配的，比如第四题题干里的expert对应D段的specialists,第六题的too busy to对应于B段里的heavy workloads，第七题的interest对应于C段的appeal。
第一题说“经理们必须采取措施使潜力股们相信他们对公司的价值”，也就是要让潜力股们对公司忠诚，即C段说的creating “attraction centres”和loyalty。
第二题说“组织必须把目光投向正在培养中的潜力股以外的地方”，即D段最后两句话所说的寻找新一代的潜力股。
第三题和B段的最后一句话完全是一个意思：怕培养潜力股的投入收不回成本。
第四题说开发潜力股，经理们需要在公司内部得到专家支持。答案是D段的第一句话：公司的人力资源专家需要采取行动。HR specialists就是expert。
第五题说公司现在没有在指导策略的支持下辨别潜力股。也就是说公司是依靠自己来发掘人才的。答案是A段的第一句：现行的研究满足不了需要，所以公司只能形成自己的一套体系。
第六题，经理们太忙了，无暇顾及潜力股的发展。答案是B段的：Unfortunately, with today"s flat organisations, where managers have functional as well as managerial responsibilities, people development all too often falls victim to heavy 。不幸落在了高工作负荷的人的肩上。高工作负荷，也就是too busy。
第七题，看重作为雇主名声的公司可以吸引潜力股。答案是C段的这么一句：if their companies are known as ones that develop their people, they will have a greater appeal to high-flyers。如果公司是以开发员工而著称的话，将会对潜力股产生更大的吸引。以开发员工而著称(known as ones that develop their people)，名声很好，也就是看重自己作为雇主的名声。
疑似生词：
1、line managers 直属经理，业务经理
2、flat organization 扁平化的组织，即企业中的单层管理组织对应的单词hierarchy 等级制的公司
3、poach (侵入他人地界)偷猎(或捕鱼), 水煮，剽窃，挖角
eg: A rival firm poached our best computer
我公司的竞争对手把我们最好的计算机程序编制员挖走了。
4、runs deep 纯粹是想说一下那句著名的谚语：Still water runs deep静水流深。
5、fall victim to 成为。。。。的受害者
B段中的原话：People development all too often falls victim to heavy 人员发展成为高负荷工作的受害者，也就是说经理们因为太忙而无暇顾及潜力股的培养，即第六题的答案。
6、retention 保留，在文中指留住员工。是风险管理中常见的专业名词。
bec商务英语题目 第11篇
Read the article below about the changing role of human resources
The best person for the job
Employees can make a business succeed or fail, so the people who choose them have a vital role to
Employees are a company"s new ideas, its public face and its main Hiring the right people is therefore a significant factor in a company"s (0) G If the human resources department makes mistakes with hiring, keeping and dismissing staff, a business can disappear Many companies now realise that recruiting the best recruiters is the key to
Sarah Choi, Head of HR at Enco pic, believes that thinking commercially is a key quality in Every decision an HR manager makes needs to be relevant to advancing the (8) "s no longer the HR managers have to think more strategically these They continually need to think about the impact of their decisions on the bottom (9) For example,a chief executive will expect the HR department to advise on everything from the headcount to whether to proceed with an
Why do people go into HR in the first place? Choi has a ready I think most people in the profession are attracted by a long-term (10) happens in the company which isn"t affected by or doesn"t impact on its employees, so the HR department is a crucial part of any
Not all operational managers An informal survey of attitudes to HR departments that was carried out last year by a leading business journal received comments such as "What do they actually contribute?"(11) As Choi points out, salaries have never been higher and, in addition, HR managers often receive substantial annual
Despite the financial rewards, HR managers often feel undervalued, and this is a major reason for many leaving their (12), a lack of training and development is a more significant These days, good professional development opportunities are considered an essential part of an attractive package,Choi
A But rising levels of remuneration demonstrate that the profession"s growing importance is widely
B At one time, a professional qualification was required in order to progress to the top of
C Other departments and senior executives used to see HR managers as having a purely administrative
D Since it"s one of the few areas where you can see the whole operation, it can lead to an influential role on the
E Being seen as someone who just ticks off other people"s leave and sick days does not help build a sense of
F They therefore need to be competent in many aspects of a company"s
G On the other hand, recruiting the wrong staff can lead to
bec商务英语题目 第12篇
give speech to 演说
[例] address audience on a business project
adjourn (v) to stop (a court case, a meeting , )for a time before beginning again 延期，休会
[例] The board meeting has been adjourned to an uncertain
[同义词] postpone
adjust (v) to settle an insurance claim 理算保险索赔
[例] After the car accident, he made an insurance claim that will be adjusted
administration () organization and control of a company经营、管理
[例] The administration power of a company also shows the internal control of the
[同义词] management
admin () abbreviation for administration 经营、管理
administer () organize, control: 管理
[同义词] manage
adopt () choose, decide on采用
[例] We adopted a new
advance () money paid before it is due, or for work only partially completed 预付款
[例] Yesterday I received an advance on my monthly
(v) to increase 提高
[例] On bull market , shares are advancing
[同义词] increase
bec商务英语题目 第13篇
BEC高级的阅读部分考试时间总长为l小时。试卷由6部分构成，其中第一、二、三部分主要测试考生对一些阅读技巧的应用，第四、五、六部分则测试考生对书面英语的词汇、短语、句子以及段落含义的理解能力。试卷的6部分内容共包括52个形式不同的问题，每道题目分值l分。阅读部分的文章均抽取自各类信息性的文章，各篇阅读文字长度不等，大致在150～600词之间。
第一部分
题型：搭配题测试重点：文章要点及大意文章形式：一篇长文章分成5部分或5个短小并相互关联的文章，总字数大致为450词问题数量：8
此部分的文章常见的例子包括产品介绍、广告、通知、书评、短新闻、杂志文章等。原文章可能会被修改，但都是真实文字。总共有8个问题，每个问题都是l句话，每一句话都能够并只能够与A～E 5个短文或段落搭配。考生需要理解问题并通过快速阅读文章来判断它们的对应关系。
第二部分
题型：搭配题(句子填空)
测试重点：文章结构及细节文章形式：文章为一篇真实文字，其中隐去了6处句子，文章长度在450～500词之间问题数量：6
此部分的文章经常来自于报纸、杂志以及书籍，话题经常涉及企业管理、公司报告等。考生需要阅读全文，并依据语篇中的线索形成对文字结构的认识，从而选择能够填补原文空缺的句子。备选的A～H 8个句子除了一个例句外，还有一个被用来混淆考生的判断。
第三部分
题型：4项选择题(阅读理解)
测试重点：文章主要信息和细节文章形式：一篇字数在500～600字之间的文章问题数量：6
此部分问题为4项选择题，问题题于的语言形式为问题或需要补全的陈述句，问题均在文章之后给出。文章经常是与商务有关的媒体新闻、公司报告等，话题多集中于管理领域。
第四部分
题型：4项选择填空(完型填空)
测试重点：词汇和文章结构文章形式：一篇隐去多处词汇的文章，长度在250词左右问题数量：10
此部分的测试重点更多在于词汇，考生应关注所选词汇和原文的关系而不是和其他选项的关系，考生对词汇的把握应包括词汇的搭配、语域特征等特点。
第五部分
题型：开放式填空(完型填空)
测试重点：文章结构和语篇特征文章形式：长度约为250词的文章，其中隐去了多处语法和语篇功能和结构的词汇。
问题数量：10此部分重点考察某些语法结构以及和文章衔接、连贯有关的语言，涉及的词汇包括介词、助动词、代词、连词等。
第六部分
题型：改错测试重点：句子结构、错误识别文章形式：短文问题数量：12
此部分的文章经常为信件和一些指示性的文字。考生需要识别出被错误地写入句子而应该被删去的词汇。
技巧提示
(一)搭配题
判定8个选项与5篇100字左右的小短文(段落)的对应关系，选择出各个选项属于哪篇文字的内容，考生必须掌握迅速找出短文大意的能力。合理的做题技巧是先阅读题目说明的第一句话，从而把握所有短文共同论述的大致范围。然后直接阅读短文。阅读的时候，可以用笔在考卷上划出每段文字的中心大意和若干重要细节，即除中心大意以外的重要的、十分特殊的细节或观点。从5篇文字中找出l5个左右的考点，可以提高解题的速度。
(二)句子填空题
**此类题目的要诀在于利用文字中的各种衔接手段以理清文字的上下逻辑。汉语语篇通常缺少显性的标记语篇逻辑性的衔接手段，而英文语篇，尤其是商务文章极其讲究逻辑的缜密性，中心思想明确，上下文之间有清晰的逻辑关系，句与句之间紧密相连。了解英汉语篇在这方面的差异，考生应当明确解题时的重点：通过各种衔接手段来解题，包括词汇的衔接、语法的衔接，最重要的是逻辑上的衔接。其实，任何两句话之间的逻辑关系不外乎两种情况：不是顺着意思讲下去(顺接)就是意思发生了转折(逆接)。判断空格前后句之间的顺逆接关系，再寻找正确的选项解题就容易多了。平时考生在做阅读训练的时候要特别注意句子之间的逻辑关系。
(三)阅读理解题
这部分题目是测试阅读能力时最为典型的题型，是对考生的阅读能力更为全面的考察方式，因而综合了**前两部分题目所需的技巧。在读文章时需要抓住文章和各段的文字的大意，并且要注意读出句子之间的逻辑关系，而细节内容则显得次要一些。此外，由于正确选项一般都是文章原句或者原句略加改写而成，与原文存在着同义词或近义词方面的关联，因此考生应当注意这种词汇间的关系。
(四)完型填空选择题
这部分主要考察的是考生在语境中运用词汇的能力，虽然所考察的词汇大多是一些普通词汇，但难点在于它们在商业英语中与其他词汇的搭配关系和习惯用法。学生应该从搭配、习惯用法结合语境的方法解题。当然，能将题目正确完成，除了靠对语境的准确判断外，还是主要依赖考生对商业英语词汇和表达法的长期积累。
(五)开放式完型填空题
此部分重点考察某些语法结构以及和文章衔接、连贯有关的语言，考生首先需要熟悉一些基本的语法结构，如：名词性从句、定语从句、it做形式主语的句子等;其次，考生要掌握一定数量的习惯用语，如：……into consideration，on someone‘s mind等;另外，还要熟悉语篇的衔接手段，包括逻辑关联词、指示代词等。此部分题目涉及的词汇包括介词、助动词、代词、连词等。
(六)改错题
此部分主要考察搭配、介词使用等。一般来说，正确的句子在3～4个，其余的句子都多了一个单词。多余单词以介词(of，on，with等)最多，其次是代词(their，this，his，US等)。最后才是各种实词。
bec商务英语题目 第14篇
首先得搞明白的是这篇文章到底讲的什么。不用看具体内容，有两个地方直接告诉了。一个是题目说明的第一句话，另一个是正文的标题。从这两个地方就可以看出全文探讨的是公司未来接班人——也就是潜力股——的培养问题。
A段讲了TLRG这个贯穿全文的研究组织诞生的原因：现行的研究满足不了需要，于是大多数公司只能自己探索发掘接班人的模式;(即第五题的答案)
B段讲了直属经理(line managers)对于发掘接班人的重要性(真是干什么都要从基层抓起)，以及经理们的一些疑虑;
C段讲的是接班人问题对公司的重要性，并且应该让院线经理们明白这种重要性;转自:考试网 - []
D段是针对前面列出的问题，提出的解决建议，什么专家协助等等。
整篇文章分为四个部分，层层递进，有很强的逻辑性。拿这样的文章来做阅读材料应该是相对容易把握的。
bec商务英语题目 第15篇
这篇文章名为《When two brands are better than one》，两个品牌强于一个，讲的是市场合作(marketing partnership)的好处。第一段总论这种合作的好处，可以共享数据、策略和交流系统。第二、三段接着说市场合作的优势，好的市场合作可以使品牌对准正确的目标人群，同时提高生产效率。第四段是列举实例来说明这种合作是怎样有利于双方的，第五段讲的是与一个贬值的品牌合作的后果。
第八题。第二段前面说市场合作提供了一种提高品牌知名度和销售的有成本效益的方法。然后一个专家指出市场合作可以使品牌对准目标人群，并削减线上支出。第八空的后面说使过程简化会比较好。整个这一段都是在讲市场合作的好处，从内容上看，E是最适合填入第八空的。但E选项的内容需要重点理解：任何一个目标市场上都只有有限的消费者，没有必要通过从不同的机构竞争信息的方式来赢得潜在客户。E的说法是从反面来证明市场合作的优势和必要性。prospects在这里是潜在客户的意思。
这题可以辅助以排除法来做。题目给定的几个选项，很多都有代词、短语等等，用在这里衔接不上。比如A的in such circumstances，B的therefore，C的such as these，D的in return，F的these。如果要选择这些选项，上下文一定会有相应的提示。
第九题。前面介绍说市场合作比单个公司单打独斗的效率提高了27%。B选项无论是内容还是连词therefore都能用在这里：一些专家因此推测这种市场类型在很多公司总的市场预算中占据的比重将逐渐增加。不选A，因为前面并没有与the effects相关的内容。C不选，上文没有提到companies such as these，D的in return和F的these也不匹配。
第十题。这一段是以两个公司的市场合作为例来做进一步说明的，一个手机生产商和一个女性杂志的合作。第十空前面说手机公司从杂志的强烈品牌中获益。这一空的后面有一个this combined approach，从内容上看，第十空应该说相应的杂志是如何从手机公司身上获益。D选项的内容完全吻合，词组in return可以算是一个答案信号：作为回报，它的合作者拥有了一个更宽广的分发平台，并从中提高了品牌的知名度。
第十一题。这一空前面是列举的另一个例子，一些知名的卡通形象正在加强Nasco家用清洁产品的形象。也就是说家用清洁产品公司正在和卡通公司合作。这一空的后面也是讲的这种策略有什么好处。所以这一空应该填入两个公司的合作的原因、好处等等。F的内容吻合：这些都是相当标准化的产品，但是很明显公司是想通过加大消费者和品牌之间的联系来进行一些改变。These are fairly standard items，说的是这些家用清洁产品。
第十二题。最后一段讲的是和一个贬值的品牌合作所带来的影响。前面说不可避免的会影响到(inevitably impact on the other)，空格后面有一个may take many years to recover，所以应该选A，A的the effects正好对应于前面的impact：在这种情况下，这些影响通常很大并且会持续很久。
最后强调下prospect
在商务英语里，这个词有自己特定的含义：潜在客户。
a person, company, who is a possible customer
follow up the most likely prospects
bec商务英语题目 第16篇
Questions 1-7
Look at the statements below and the article about the development of future business leaders on the opposite
Which section of the article (A, B, C or D) does each statement (1-7) refer to?
For each statement (1-7), mark one letter (A, B, C or D) on your Answer
You will need to use some of these letters more than
1 Managers need to take action to convince high-flyers of their value to the
2 Organisations need to look beyond the high-flyers they are currently
3 There is a concern that firms investing in training for high-flyers may not gain the benefits
4 Managers need expert assistance from within their own firms in developing
5 Firms currently identify high-flyers without the support of a guidance
6 Managers are frequently too busy to deal with the development of
7 Firms who work hard on their reputation as an employer will interest
The Stars of the Future
A Existing management research does not tell us much about how to find and develop high-flyers, those people who have the potential to reach the top of an As a result, organisations are left to formulate their own A more effective overall policy for developing future leaders is needed, which is why the London Business School has launched the Tomorrow"s Leaders Research Group (TLRG). The group contains representatives from 20 firms, and meets regularly to discuss the leadership development of the organisations"
B TLRG recognises just how significant line managers are in the process of leadership Unfortunately, with today"s flat organisations, where managers have functional as well as managerial responsibilities, people development all too often falls victim to heavy One manager in the research group was unconvinced by the logic of sending his best people away on development courses, "only to see them poached by another department or, worse still, another firm". This fear of losing high-flyers runs deep in the organisations that make up the research
C TLRG argues that the task of management is not necessarily about employee retention, but about creating "attraction centres". "We must help line managers to realise that if their companies are known as ones that develop their people, they will have a greater appeal to high-flyers," said one Furthermore, selecting people for, say, a leadership development programme is a sign of commitment from management to an Loyalty can then be more easily demanded in
D TLRG has concluded that a company"s HR specialists need to take action and engage with line managers individually about their role in the development of Indeed, in order to benefit fully from training high-flyers as the senior managers of the future, firms must actually address the development of all managers who will be supporting the Without this, managers will not be in a position to give appropriate And when eventually the high-flyers do move on, new ones will be needed to replace The next challenge will be to find a new generation of
bec商务英语题目 第17篇
abandon
【一般语境】
①离弃，丢弃
②遗弃，抛弃 [同义]desert, forsake, quit [反义]maintain, retain
③放弃 [同义]give up
常用短语
abandon oneself to放纵，沉迷于……
【商务语境】
①放弃，舍弃
②〖保险〗委付(指为获得保险赔款，将部分损失的货物让给保险商)
商务短语
abandon a claim 放弃索赔
abate
【商务语境】
减少，减弱，减轻
商务短语
abate an action 撤销诉讼
abate part of a price 对商品打折扣
abate tax 减税
abide
【一般语境】
容忍 [同义]bear, stand, tolerate
常用短语
abide by 遵守(法律、协议等)
【商务语境】
遵守，信守(协议、合同等)(与by连用)
商务短语
abide by the contract 遵守合同
abode
【商务语境】
住所，家，营业所
abstract
【一般语境】
①抽象的 [反义]concrete
②抽象派的
①摘要，梗概
②抽象派艺术作品
①作……的摘要
②提取，抽取
商务短语
abstract book 收支摘要簿
abstract invoice 简要发票
abstract of title 产权说明，产业契约摘要
abstract statement 摘要说明书
account
【一般语境】
①记述，描述，报告 [同义]description, story, information; list, record, sum
②账，账户
③解释，说明
(for)
①说明……的原因，是……的原因
②(在数量、比例方面)占
常用短语
be much accounted of 被重视
bring (call) to account 要求解释;责问，质问
by (from) all accounts 据大家所知
find no account in 不合算
hold … in great account 极重视
keep account with 与……继续交易
leave out of account 不考虑
on no (any) account 绝不
on sb’s account 为自身利益，自行负责，依靠自己
【商务语境】
①账户，户头，客户，银行存款
②账目，账
③叙述，报告，说明
(与for连用)
①(数量等)占
②解释，说明
商务短语
absorption account 成本分摊账户
account balance 账户余额
account bill 账单
account bought 购入账户
account classification 账户分类
account code 账户代号
account holder 顾客账户
account of advance 预付账户
account of … ……的账户
checking account 支票户头
current account 活期户头
savings account 储蓄户头
accountancy
【商务语境】
会计工作(或职位)，会计学
accountant
【商务语境】
会计人员，会计师
商务短语
accountant bankruptcy 破产核算员
accountant in charge 主管会计师
assistance accountant 会计助理员
certified public accountant审计会计师
chartered accountant 注册会计师
general accountant 总会计师
senior accountant 主任会计师
tax accountant 税务会计
应用：
The company decided to abandon the ship to the insurance
公司决定将船委付给保险公司。
The demand for refrigerator has considerably
对冰箱的需求已经显著减少。
A contract once signed should be strictly observed and any neglect to abide by it means a
合同一经签订就应该严格执行，任何忽视都意味着违约。
The bank provides many services other than checking
除了支票账户以外，这家银行还提供许多其他的服务项目。
accounting
【商务语境】
会计，会计学，结算，决算
商务短语
accounting book 会计账簿
accounting classification 会计科目分类
accounting event 会计业务
accounting evidence 会计凭证
accounting firm 会计事务所
accounting ratio 会计比率
bec商务英语题目 第18篇
商务英语证书(BEC)考试近年来被各类涉外企业、部门用来作为招收职员时英语能力的证明;同时也是商务工作人员或英语学习者检验、提高英语水平的方式。由于很多即将进入职场的学生或已工作的青年把该证书作为就业、求职的重要砝码，因此BEC考试也被称为"商务求职通行证"。
自20XX年5月BEC考试采用新题型以来，BECVantage阅读与BECHigher阅读相比，只是少了单词填空这一部分，其余题型完全一致。然而要求在1小时内做完6部分共50多题并获得高分，难度就很高。针对BECHigher阅读六个部分简要地谈谈各部分题型的最佳解题方法和平时复习迎考策略。
5篇100字左右的小短文，8个选项，选择出各个选项属于哪篇短文论述的内容。这部分主要是考查考生迅速找出短文MainIdea的能力。正确的做题方法是先读提示第一句，把握5篇短文共同论述的大致范围。然后直接阅读短文。阅读的时候，用笔在考卷上划出"一个中心，两个基本点"。"一个中心"指短文的中心思想MainIdea。"两个基本点"是除MainIdea以外重要的、十分特殊的论点。从5篇短文中找出15个左右的考点，解题的速度可大大提高。
这部分对我国考生而言有很高的难度，因为它考查了中国人说话写文章最缺少严密的逻辑性。西文，尤其是商务文章极其讲究逻辑的缜密性，中心思想明确，意群(段)之间有清晰的逻辑关系，句与句之间紧密相连。知道了这样的思维差异，在解题时便有了方向：通过各种衔接手段来解题。词汇的衔接、语法的衔接，最重要的是逻辑上的衔接。其实，任何两句话之间的逻辑关系不外乎两种情况：不是顺着意思讲下去(顺接)就是意思发生了转折(逆接)。判断空格前后句之间的顺逆接关系，再寻找正确的选项解题就容易多了。平时考生在做阅读训练的时候要特别注意句子之间的逻辑关系。
■阅读理解题：跳跃式阅读
这部分其实是前两部分的综合。在读文章时只需抓住文章和各段的MainIdea即可，有较强阅读能力的考生尽可能地快速读出句子之间的逻辑关系，而细节内容一律略去。用这种"跳跃式阅读法"效果很好。解题时，学生要放松心态，因为题目不难，只是在做一个"定位+同义词、近义词"游戏罢了。值得注意的是这部分与四六级及考研阅读理解题不同，BEC阅读理解题目不能过细地去推敲，正确选项一般都是原句+改写。
■完型填空题：习惯用法结合语境
考点词汇一般不是商务术语，是四级以下的普通词汇。大多题目较容易，有个别题目较难。学生应该从搭配、习惯用法结合语境的方法解题。不过，想在此部分得满分是极难的。考生不要轻信自己的语感，这种感觉可能是错觉，真正的语感是以长期积累的实力为基础的。
■语法题：牢记BEC知识点
没有必要去把语法知识详细完全地进行复习，而只需将BEC经常考核的知识点简要地总结并牢记在大脑里就可以了。BEC语法题历年考试所涉及的语法点十分有限。"名称记不清，记忆像猩猩"---牢记住考点语法名称，完全可以在这两部分获得满分。
bec商务英语题目 第19篇
Look at the statements below and the article about the development of future business leaders on the opposite
Which section of the article (A, B, C or D) does each statement (1-7) refer to?
For each statement (1-7), mark one letter (A, B, C or D) on your Answer
You will need to use some of these letters more than
1 Managers need to take action to convince high-flyers of their value to the
2 Organisations need to look beyond the high-flyers they are currently
3 There is a concern that firms investing in training for high-flyers may not gain the benefits
4 Managers need expert assistance from within their own firms in developing
5 Firms currently identify high-flyers without the support of a guidance
6 Managers are frequently too busy to deal with the development of
7 Firms who work hard on their reputation as an employer willinterest
The Stars of the Future
A Existing management research does not tell us much about how to find and develop high-flyers, those people who have the potential to reach the top of an As a result, organisations are left to formulate their own A more effective overall policy for developing future leaders is needed, which is why the London Business School has launched the Tomorrow"s Leaders Research Group (TLRG). The group contains representatives from 20 firms, and meets regularly to discuss the leadership development of the organisations"
B TLRG recognises just how significant line managers are in the process of leadership Unfortunately, with today"s flat organisations, where managers have functional as well as managerial responsibilities, people development all too often falls victim to heavy One manager in the research group was unconvinced by the logic of sending his best people away on development courses, "only to see them poached by another department or, worse still, another firm". This fear of losing high-flyers runs deep in the organisations that make up the research
C TLRG argues that the task of management is not necessarily about employee retention, but about creating "attraction centres". "We must help line managers to realise that if their companies are known as ones that develop their people, they will have a greater appeal to high-flyers," said one Furthermore, selecting people for, say, a leadership development programme is a sign of commitment from management to an Loyalty can then be more easily demanded in
D TLRG has concluded that a company"s HR specialists need to take action and engage with line managers individually about their role in the development of Indeed, in order to benefit fully from training high-flyers as the senior managers of the future, firms must actually address the development of all managers who will be supporting the Without this, managers will not be in a position to give appropriate And when eventually the high-flyers do move on, new ones will be needed to replace The next challenge will be to find a new generation of